TodayPPC News · 2 November 2026 →
Your daily radar for digital marketing.
Daily news, guides and comparisons on Google Ads, Meta Ads, Microsoft Advertising, TikTok, LinkedIn and Amazon Ads. Verified sources, facts apart from opinion.
- Edition
- Daily
- Guides
- 14
- Platforms
- 6+
- Languages
- ES/EN

Sources linked and checkedFacts apart from opinionOriginal illustrationsSpanish and English
PPC News
Today’s edition
An academic study of 1,898 shops estimates a paid ChatGPT visit is worth $0.89, against $2.45 on Google.
Guides & comparisons
Evergreen, checked against the docs
Performance Max, Advantage+, Consent Mode and the PPC tools worth comparing, with sources at the end of every page.
Best tools · Google Ads · Meta Ads · Microsoft AdsThe best PPC management and optimisation tools (2026)Optmyzr, Adalysis, Opteo, Madgicx, Birch and Semrush: what each is for, platforms, official prices and who it suits. No made-up reviews.
Guide · Google AdsPerformance Max: what it is, how it works and how to control itA practical guide to Performance Max in Google Ads: channels, asset groups, coexistence with Search, new channel controls and key reports.
Best tools · Looker StudioThe best Looker Studio connectors for ad dataWindsor.ai, Dataslayer, Porter Metrics and Supermetrics: official prices, included accounts, trials and who each ad data connector suits.
Guide · Google AdsConsent Mode v2 and enhanced conversions in the EU: a practical guideWhat Google Ads consent mode (basic and advanced) and enhanced conversions do, their parameters and the order to implement them.
Best tools · Google Ads · Meta Ads · Microsoft AdsThe best click fraud protection tools (2026)ClickCease, TrafficGuard, ClickGUARD and Lunio: official prices, platforms covered, trials and who each click fraud protection tool suits.
Comparison · Google Ads · SEOSemrush vs SE Ranking for PPC and keyword researchSemrush vs SE Ranking for PPC: a dedicated Advertising toolkit versus included paid data, official prices, limits and who each one suits.





